Grapevine Consulting

Just a quick shout out for my friends at Balance as I’ve been working with them this week consulting on a mobile campaign.

Today they’ve announced Balance Live a new experiential and event agency. This adds to their stable of integrated marketing and PR divisions serving clients like Bank of Scotland, Speedo and Converse (you should see how many boxes of shoes are here).

I’ve been really impressed by them so far as social media is seeing more and more convergence between Marketing, Media and PR disciplines and I think this is the right direction for agencies to take.

Balance Live